Own Your Market.

Discover the power of market research with a recruiting partner who understands your audience.

Who we are

Experts in Research,
Innovators in Connection

Think Group is your trusted partner in market research. With years of experience and a passion for delivering high-quality insights, we’ve established ourselves as a leader in the industry. Our team is dedicated to helping you uncover the answers you need to make informed decisions and achieve your goals. From recruiting participants to managing projects, we bring expertise and innovation to every aspect of the research process.

Recruiting

The right people make all the difference. We find and recruit participants who truly fit your study, whether they’re everyday consumers, industry professionals, or bilingual voices that others miss.

Mock Trials

Get real feedback before the real verdict. Our mock trials help legal teams test arguments, gauge jury reactions, and fine-tune their strategy with confidence.

Project Management

Research is complex, but we make it easy. From recruitment to logistics, we handle the details so you can focus on the insights that matter.

White Label

Need research support behind the scenes? We provide expert services under your brand so you can deliver top-tier insights without the heavy lifting.

Qualitative Research

Sometimes, the best insights come from real conversations. We help you understand emotions, motivations, and behaviors through focus groups, interviews, and deep discussions.

Quantitative Research

Numbers tell a story—we help you read it. Our data-driven research uncovers trends, measures impact, and gives you clear, actionable insights.

Core Values

What Drives Us

At Think Group, our values are more than just words—they’re the principles that shape every interaction and decision we make. Rooted in the acronym T.H.I.N.K., these core values define who we are and how we operate:

Teamwork

 

At Think Group, we believe that collaboration is the cornerstone of success. Our team works seamlessly together, blending diverse skills and perspectives to achieve outstanding results. Whether it’s partnering with clients, connecting with participants, or supporting each other, we prioritize unity and cooperation to deliver excellence.

Honesty

Transparency and trust are at the heart of everything we do. We pride ourselves on maintaining open communication with our clients and participants, ensuring that every interaction reflects our commitment to truthfulness and integrity. Honesty is the foundation of the strong relationships we build.

Integrity

We hold ourselves to the highest ethical standards in all aspects of our work. From recruiting participants to delivering insights, we remain steadfast in doing what’s right, even when no one is watching. Integrity defines who we are and ensures that we consistently provide reliable, high-quality service.

Niche

we specialize in connecting our clients with hard-to-reach, niche audiences. Whether it’s targeting specific demographics, industries, or bilingual participants, we leverage our expertise and personalized approach to find the right people for every study.

Knowledgeable

With years of experience in market research recruiting, we use our deep industry knowledge to help clients overcome even the toughest recruiting challenges. Our expertise ensures that our clients get the insights they need—quickly, efficiently, and with the highest quality.

How We Differ

Why Work With
Think Group?

Our vast experience, innovative methods, and dedicated team make us the ideal choice for all your market research needs. With Think Group, you gain a partner who listens, adapts, and works tirelessly to exceed your expectations.

Photo of market research at a table. Think Group Austin
Illustration of Austin - Think Group Austin

Conectando Marcas con la Comunidad Latina

En Austin y en todo Texas, somos los líderes en conectar marcas con la comunidad latina. Nos importa el éxito de nuestros clientes, porque entendemos que comprender a nuestra gente es la clave para transformar mercados.

Latino Recruiting

The Latino market is absolutely crucial in market research for several key reasons—particularly in a diverse and dynamic place like the U.S., and especially in regions like Texas.

Gen Z research company - Think Group Austin

Generational Research

Market Research for Gen Z

Gen Z is not just the future—they’re already here, shaping how brands are perceived, consumed, and engaged with. We don’t just track trends; we live them. Our deep understanding of Gen Z’s digital-first mindset, values, and cultural shifts empowers your brand to connect on a level that drives real impact.



Share your valuable insights and shape the future through paid surveys.

Your voice matters! Join Become A Thinker and get rewarded for sharing your opinions through surveys and research studies. Help shape the products and services of tomorrow while earning for your time and insights.

Ready to Partner with Think Group?

Understand More • Connect Better • Lead Smarter

Partner with Think Group to uncover the insights that empower growth.
Book your free consultation today.

Need a different time? Let us know here.

From the blog

Explore industry
insights and trends

Your go-to resource for data-driven strategies, consumer behavior analysis, and valuable tips to help you navigate the ever-evolving landscape of research and innovation.

Why Austin is the Perfect Hub for Market Research

Why Austin is the Perfect Hub for Market Research

Austin, Texas, is more than just the Live Music Capital of the World; it’s also a thriving hub for innovation, culture, and market research. At Think Group Austin, we’re proud to call this vibrant city our home, and we believe its unique qualities make it the perfect...

The Think Group team was great in all aspects of my project. From the recruiting, communication, and the show rate – all were top notched. They handled everything like the professionals they are! We have been back since and will continue to keep them in mind for future research studies.

Amy S.

Insights & Strategy Firm

I’ve been working with Think Group for over 10 years, with dozens of projects spanning both nationwide recruits for online studies and local recruits (Austin TX) for a variety of focus group and IDI sessions. I keep coming back to Think Group because it is very evident they CARE about the integrity of the research — from thorough review of screening materials, consistent daily updates, and proactive transparency that makes them an all-around pleasure to work with. All that, and some of the best show-rates of any recruiter I’ve encountered in the industry. Confidence comes easy working with TG!

Nick K.

Consumer Insights Specialist (NickWorks)

I’ve been working with The Think Group for over 5 years now. They’ve become my go to partner for all recruiting needs for groups, individual interviews, or any other research needs. Their communication is great, they’re highly responsive when the inevitable cancellations occur, and they make the whole process a joy. Since I found The Think Group, I’ve never needed to work with anybody else. I highly recommend them.

Tim S.

Global Strategy Consultancy

Think Group has been a great partner to work with on our research studies! They consistently maintain a high-level of attention to detail, even with complex requirements and tight deadlines. Their recruits are very articulate and understand expectations, which has allowed us to get really great insight into the needs of our consumers. Think Group really cares about the little things that makes everything run smoothly.

Lee A.

Global Market Research Specialist

Proudly Connected to Industry & Community